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2011年01 期
| 标题 |
| 铁路货运客户关系管理系统建设的思考和探讨(33 卷) |
| 英文标题 |
| Thoughts and Discussion on Establishing Client Relationship Management System for Railway Freight Traffic |
| 摘要 |
| 通过分析铁路货运客户关系管理(FCRM) 系统现状，针对目前铁路 FCRM 系统存在的不足，研究提出构建运营型、协作型、分析型铁路 FCRM系统。阐述了铁路 FCRM系统的建设目标、建设原则，以及应用系统结构、总体架构、重点研究内容和关键技术等总体技术思路。 |
| 作者 |
| 新闻作者:王启东，曾卫东 |
| 关键字 |
